EndoX

EndoX is an innovative surgical solution designed to transform how endometriosis is treated. As an invasive medical device, it enables precise intervention for women suffering from chronic pelvic pain, offering targeted, long-term relief and a higher standard of care.

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Onevizyn was brought in to develop the full brand identity, starting with the name. “EndoX” was chosen to be bold, clinical and future-facing. The prefix clearly grounds the company in endometriosis care, while the "X" evokes precision, surgical focus and a definitive turning point in the patient journey.

At the heart of the identity is a powerful message: Freedom matters. This guiding principle shaped the entire branding system, from strategy and messaging to visual design.

 

We built a look and feel that pairs clinical authority with emotional resonance. Clean, confident typography, a refined palette drawn from surgical and anatomical